Web Design Trends 2018

In order to make my website modern, I decided to research industry predictions to find out which trends were expected to be popular in 2018. Although there were many different trends, I have compiled a list of six trends which appeared consistently or those which I thought would be relevant to my magazine website. Here … Continue reading Web Design Trends 2018

Creating a Brand: Colour Palette

 Chosen Colour Palette The inspiration for my magazine colour palette came from the above image because the simplicity and neutrality of the colours appeared to reflect the elegance and high-end connotations that I wanted to reflect in my website. Although this was the initial idea, I changed a few colours. The brown was switched to … Continue reading Creating a Brand: Colour Palette

Audience Profile

  In order to create a magazine website that would appeal to my target audience of businesswomen, I researched the spending and social habits of women. I will go into detail about the five trends that I identified in the infographic and outline how my website will reflect these. Let Them Be Heard Women are … Continue reading Audience Profile